Comprehensive rebranding for La Española Alimentos, focused on modernizing its image and improving brand legibility. We began by updating the logo, achieving a balance between tradition and modernity. Next, we redesigned the entire packaging line for key products such as corn, cereals, and legumes, ensuring visual consistency and appeal across every presentation.
With over 25 years in the industry, La Española Alimentos is one of the most prominent companies in the sector, and this project aims to strengthen its market position and connect with new consumers.
